Shaping the Next 50 Years Together: Contributing to Global Prosperity through Innovation.
— From Machinery Manufacturer to Total Solutions Provider —
Since our founding in 1978, Nissei ASB Machine Co., Ltd. has been dedicated to exploring the potential of plastic packaging while growing alongside the industry. As a pioneer from the early days of PET bottle adoption in Japan, we have delivered injection stretch blow molding machines and molds to customers in over 130 countries. We owe this half-century of progress to the unwavering support of our stakeholders, for which we are deeply grateful.
Our Unchanging Philosophy: Corporate Principles and ASB Values
Our Corporate Principles "Generate affluence for people and society" and "Maintain company growth by providing high technology and service" remain the bedrock of our business. To make sure that we stay at the heart of our customers’ success, we strictly uphold our ASB Values:
- We pursue customer satisfaction
- We strive for continuous improvement
- We work with vitality and discipline
As we approach our 50th anniversary, we view this milestone not just as a celebration of our history, but as a foundation for even greater success.
Fusing Talent and Technology for Total Solutions
In the decades to come, we will go beyond the role of a traditional machinery manufacturer. by transforming into an organization that provides the most effective answers to our customers' challenges, a true pioneer of total solutions. Our driving talent is our people. Through people-first philosophy, we aim to maximize employee engagement and unlock the creative potential of our global team.
At the same time, we are accelerating Digital Transformation (DX) by leveraging data analytics to shorten lead times, enhance e-commerce platforms, and deploy sophisticated marketing strategies. Our mission is to empower our customers by enabling Production visibility and realizing the Smart Factory of the future.
Global Responsibility and Strategic Growth
As a global leader, we prioritize environmental initiatives—such as advancing recycling technologies and resource efficiency—to contribute to a sustainable society. Through a high-value-added approach, we will strive to remain a highly competitive and profitable organization that meets the expectations of all our stakeholders.
Conclusion: Creating Value Together
Our vision extends beyond the molding machine itself; it is about creating a more prosperous and sustainable world. "Together, let’s set a new standard for the future of packaging." We move forward with passion and unity, dedicated to being the partner you can always trust.
Chairman and Representative Director
Kota Aoki
President and Representative Director
Makoto Fujiwara
